Just Post It Already! – April 2020 Twitch YouTube Traffic Report

Hello my friends! Let’s cut to the chase.

This is the fourth monthly stats report for my Youtube, Twitch and Social Media channels. 

In previous reports I have added themes and lessons that I can share to help others out in the process of building a successful Twitch stream and YouTube channel. As of the writing of this post it is August 10th 2020, my wife is about to give birth to our 5th child and we are in the middle of a crazy pandemic.

Like many gamers, I am a completionist. 

My wife actually tells me I should just skip the last few months and start with the present. While I do see the point, and she is a smarter person than I, I feel like if I do that there will be gaps in the history of what I am doing. I know I have made mistakes during these months, I have dropped the ball with my stream, as well as with posting. I want to document that so that I can look at the big picture at the end of the year and see what I have learned.

So this month, we’re going to throw all that out the window. Without further explanation, let’s jump right into the stats – shall we?

Just get on with it already!

Like always, my goal with my traffic report is to learn and document what I am doing so I can focus on what works, and to present this information to others so they might be able to find some use from it.

You can find my stream at twitch.tv/checkpointprofessor

When And What Do I Stream?

I’m a variety and creative part time streamer. Every Tuesday, Wednesday and Thursday morning you can find me playing Super Mario Maker 2 viewer levels from 7 am to 9 am MST. I am also a full time dad, so I do my best to make this weekly schedule. At random times you will find me streaming indie games, student games, digital art, and working on personal game projects.

For the year of 2020 I have committed myself to post a YouTube video every day. This may seem daunting, but I batch edit them and schedule them out for the week.

April Growth Highlights

  • 372% Increase in YouTube views
  • 54% Increase in YouTube subscribers
  • 43% Increase in Twitch followers

April 2020

April saw a 43% follower increase over March

Twitch:

Checkpoint Professor Twitch Channel

Avg Viewer Count: 11 → 12  (+1) +9.1%
Hours Watched: 449 → 611 (+161) +36%
Followers gained: 82 → 118 (+36) +43.9%
Total Followers: 588 → 706 (+118) +20%
Views gained: 997 → 1184 (+187) +18.8%
Peak viewer: 40 → 38  (-2) -5.0%
Hours streamed: 38→48 (+10) +26.6%

During the month of April I did a pretty good job of sticking to my regular schedule of Super mario Maker 2. That schedule being every Tuesday, Wednesday and Thursday morning from 6am to 8am MST.

This time worked for me because the kids were still asleep and my full time job did not start till 9am (which was also online due to Covid). This gave me an hour between cooking breakfast and spending some time with the family.

You’ll notice my hours streamed when up by 10 hours over the month. I spent a lot of extra time streaming student games outside of class time, as well as offering online office hours where I would create art and chat with my community and students who happened to have questions.

It was a great month of increases with all but the peak viewers. The most I had in chat at one time was 38. I’ll take it.

April 2020 YouTube view stats, 372% increase over March!

YouTube:

Checkpoint Professor YouTube Channel

Views: 657→ 3.1k (+2447) +372%
Watch time hours: 42.2 → 202.8 (+160.6) +380%
Subscribers: 94 → 145  (+51) +54.2%
Avg views per viewer: 1.9 → 1.3 (-.6) -31%
Avg view duration: 3:51 min → 3:55 min (+4 sec) +1.7%
Impressions: 9.2k → 44.3k (+35.1k) +381%
click through rate: 3.6% → 4.9% (+1.3%) +36%

In April I continued my daily Super Mario Maker 2 uploads. Along with videos of the indie games I had been playing.

You will notice a bit of a boom in views. Most of this was due to one video in particular.

One of the student thesis games in a graduate course I teach called We Went Back went viral. This was awesome and helped propel my play through video to be my highest watched video. If you haven’t played We Went Back, you should check it out. It is free on steam.

While you are at it. You can check out all the other fantastic Indie student games produced at the UofU.

It was a great month for YouTube! I was able to blow past my 100th subscriber and landed at 145, a 54% increase!

Facebook Video:

Facebook page

Minutes viewed: 699 → 228 (-447) -67%
Engagement: 4 → 1 (-3) -75%

Much like last month I have given very little love to Facebook. I have still not been uploading my videos. The numbers reflect the effort I have been putting into it.

Twitter:

twitter.com/GabrielOlsonArt

Followers: 336 → 351 (+15) +4.46%
Tweets: 154 → 100 (-54) -35%
Mentions: 31→ 19 (-12) -38%
Profile visits: 279 → 172 (-107) -38%
Tweet Impressions: 30.3k → 25.1k (+5.2k) -17%
New followers: 23 → 15 (-8) -31%

Instagram:

Instagram.com/checkpointprofessor

Followers: 1278 → 1274 (-2) -.31%

Facebook:

Facebook page

Page followers: 224 → 258 (+24) +15%

Discord:

Checkpoint Town Discord Server

In April I maintained the status quo with my social media strategy. Gained followers on Twitter and Facebook. But those are the only things worth mentioning.

Take Away:

Keep plugging away. Every once in a while you will have a video that will do really well, but you can’t count on that ever. 

Consistency is the key.

Thank you for reading this far. I hope you found the information interesting.

What are you doing to improve the quality of your gaming content?

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